Animated Explainer – B2B Tech

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client

Symform

time

83 Seconds

industry

Technology

Animated Explainer – B2B Tech

Animated Explainers are super useful for b2b tech space. Over the years we’ve learned that a main challenge company’s face is talking about their own product or service in a way that outsiders (prospects) understand. Doing so in a simple and engaging way is one of the crucial challenges companies face in communicating their story – while the explanation makes perfect sense to the company employee, the story can be very confusing to whomever is trying to make sense of what is being said. Here in was the problem for Symform. Our copywriting team was able to build a compelling script that took pages of content and converted into a 60-80 second video spot. Truth be told, when Symform asked us to create an animated explainer video for their website that explains how they pay their customers in bytes, we jumped at the challenge.

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