custom made explainer video

Custom Explainer Video – 7 Reasons Why DemoFlick is Different

Still trying to figure out which animation studio you should work with to produce your very important custom explainer video for your brand or company? There are a lot of factors to consider and it can be difficult to make a decision. Today, we’re here to make that choice easier for you. Below, you’ll find out what we consider to be our key differentiators. These are things that you and your company can benefit from. Do you want to know why DemoFlick is different? Keep reading to find out.
 

We are a National Award Winning Video Production Company

Looking for something award-worthy? We’ve got you covered. Many of our videos have won prestigious awards including the Diamond Award from the Credit Union National Association (CUNA) Marketing & Business Development Council. This award meant a lot to us here at DemoFlick, because it was a client who submitted the video for consideration. We strive to provide this award-winning quality to all our clients.
 

Content

Custom, Custom, Custom! Custom Explainer Videos are much better then Templates period.  We provide 100% custom artwork based on our clients brand, services, target demographic and style. DemoFlick is different from other animation studios because we don’t use stock imagery or reuse artwork from previous videos. We don’t use $5 voices or low priced platforms. Instead, we craft a compelling story then bring it to life using custom made graphics.

 

Style

You’ll notice companies have a VERY whimsical, “cartoony” approach to their videos. We include some humor in our videos based on our clients’ preferences but in general, our style is business professional. That’s also how we’re positioned in the industry. It’s important to note we take an in-depth look at your services. We’ll help you find the right style based on your goals, objectives, and target demographic. We don’t have a cookie-cutter approach like most other firms where only a few styles are offered. Our company has created over 3,000 unique videos using custom-made illustrations.
 

Messaging/Scriptwriting

We have been writing compelling videos scripts for 11+ years and that’s a big part of why DemoFlick is different. We know what works and most importantly what doesn’t. Some companies have excellent graphics but their messaging is flat. When that happens, the custom explainer video is a wasted investment. Messaging for us is always the first step, we look at it as the foundation. It’s kind of like building a house. If you don’t have a strong foundation the structure will collapse. It’s the same way with building an animation. If you don’t map out the message properly, the whole production will be a wasted investment.  We spend a lot of time making sure the messaging will be impactful and explain the value proposition in a way that’s most explantory but also very engaging.  If it’s not engaging the viewer will just check out.  

 

Process + Approach

We have a detailed creative production process. During this process, we get a clear understanding of your services and what you want to accomplish. You’re assigned a dedicated production coordinator that will your point of contact throughout the process. As we are building a video we show intervals to assure you and your team are satisfied. Then, we make edits as needed before proceeding further. This is crucial when considering an investment where custom-made artwork is used. These checks and balances help us understand and meet your expectations. Other companies build an entire video and then show it to their clientele. If the video requires significant edits that the company will have created a profit center based on charging for edits.
 

Competitive Pricing

We’re a fraction of the cost of what similar service providers charge for custom artwork. Additionally, our clients have indicated that our work is as good or better than what’s offered from other companies. Pricing is a major factor in this process, and we want you to get the most for your money.  Additionally, there are no tiers to choose from when you’re purchasing our product. You don’t have to do the guesswork when it comes to what to include and what to omit. Once you get a quote from us, you’ll know that’s the price you pay for everything your video needs.
 

Video Length

We offer up to 80 seconds as part of our package. Research indicates that 72-74 seconds is optimal for engagement and conversion. Most companies have a 60 and 90-second rate. They also charge significantly more for the 90-second option. This approach isn’t fair as the sweet spot is approximately 75 seconds. Don’t get sucked into the bait and switch with other companies. They often end up profiting, knowing the video will have to exceed 60 seconds. We also produce longer form educational content. If needed we can produce longer videos. Those types of videos are especially effective for education or training.
 

Wrapping Up

Now you know some of the reasons why DemoFlick is different. Above all, our goal is to help our clients create a custom explainer video that will help them educate their audience and/or turn visitors into customers in a way that on brand and authentically crafted.  Are you interested in producing an onsite or social media video for your company? We’re ready to work with you! Click here to get a quote.
 
 
 

Erik Kretschmar

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